During my winter hibernation I was sent the below viral and I'd like to take my hat off to the creative agency - it's an example of how modern ads should be made;
- men and women from teens upwards will understand the message - it's amusing - it can be used online, TV as well as mobiles etc.
It would work well as a pre-roll and obviously it has worked perfectly as a viral and the youtube video is currently counting over 1,000,000 views!